Kevin McCracken

Hi, I'm Kevin McCracken, COO/Co-Founder of Social Imprints.

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Serving as COO of Social Imprints isn't "just a job" for me. It's a lot more than a way to make a living and provide for my family. Social Imprints is my way of "giving back." At onelong-ago time in my life, I was a prime candidate for Social Imprints' social-mission. At 24, I was addicted to heroin and alcohol. Once I got clean and sober, Social Imprints' predecessor company took a chance and hired me in an entry-level job. Two years later, I had the good fortune to be promoted to management. I helped start our follow-on company, Social Imprints, as a way to empower disenfranchised adults. My own life experience enables me to relate to our team members' struggles as thy begin the journey to getting their lives back in order. Using my 12 years of experience in custom printing, I developed a training program that enables the team members to learn the ins and outs of printing and become customer service experts. Kevin McCracken has worked in all area's of the apparel industry.

VP/Owner at Motion Company

January 2008 - November 2008

Business Development, Growth & Production Management. Brand & Industry recognition

Partner/Sales at Collective Merchandising

January 2008 - October 2008

Collective Merchandising is a small custom merchandise company that creates custom apparel, and promotional items for artists, bands and businesses.

Board Member at At The Crossroads

2007 - 2008

General Manager at Ashbury Images

November 1999 - March 2007

Worked as General Manager in $3.5Million Social Purpose Enterprise.

COO/Co-Founder at Social Imprints

November 2008

Social Imprints (SI), the San Francisco Weekly 2009 “Startup of the Year", is a full service custom printing company (hats, T-shirts, brochures, pens mugs etc.) located in San Francisco, California. Our social mission is to provide higher paying professional jobs to at-risk adults including ex-offenders, recovering drug addicts and economically challenged individuals. Currently 100% of our employees come from the social mission While most social enterprises focus on offering lower-paying transitional jobs in production and assembly, SI provides high-functioning at-risk applicants with white-collar career opportunities in management, sales, marketing, and customer service.

Santa Rosa Jr. College

1989 – 1992

Concentration: Social Science

Activities: Radio Broadcasting, Event Planning

My Daughter, music, camping, swimming